by Terry Collins
July 6, 2021 press release from Terry Collins
Leonardo Da Vinci: New family tree spans 21 generations, 690 years, finds 14 living male descendants
Paper offers foundation to advance search for Leonardo’s DNA
Full news release text here
Example coverage:
ANSA, Italy
1) Caccia al Dna di Leonardo, trovati 14 discendenti viventi, click here
2) 14 living descendants found in hunt on for Leonardo’s DNA, click here
The Guardian, United Kingdom, Leonardo Da Vinci project finds 14 living male descendants, click here
Daily Mail, United Kingdom, Leonardo da Vinci’s family tree: Historians trace the Italian polymath’s descendants across 690 years and 21 generations – and find 14 living male relations, click here
Corriere Della Sera, Italy, Firenze, caccia al Dna di Leonardo: trovati 14 discendenti diretti del genio del Rinascimento, click here
La Repubblica, Italy, Impiegati, geometri e artigiani tra i discendenti in vita di Leonardo: così scopriremo il suo Dna, click here
In summary, the publication earned: 948 articles published by media in 34 languages in 72 countries
A combined potential reach (potential impressions for online articles only): 4.4 billion